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Sports entrepreneurship
Written for a broad audience, from practitioners seeking to jump-start their next big idea to students in sports management and entrepreneurship, this book is an indispensable guide to new opportunities in the sports industry.
3 000 LekëNë stokSmart mission
Drawing on examples and case studies from NASA and other organizations, the authors identify three project models—micro, macro, and global—and their different knowledge needs. Successful organizations have a knowledge-based culture. Successful project management guides the interplay of knowledge, projects, and people.
3 150 LekëNë stokRisky business
With insurance at the center of divisive debates about privacy, equity, and the appropriate role of government, this book offers clear explanations for some of the critical business and policy issues you’ve often wondered about, as well as for others you haven’t yet considered.
2 249 LekëNë stokNew venture creation
New Venture Creation is the essential textbook for preparing for real-life entrepreneurial experience: accessible, practical and grounded in academic insight.
8 249 LekëNë stokFor profit
Magnuson reveals how the corporation has evolved since its beginnings in the ancient world. What happens in this next chapter of the global economy depends on whether we can return to their public-minded spirit, or whether we have sunk irrevocably into the swamp of high profit at all costs. Epic and compelling in scope, For Profit illuminates the roles...
1 649 LekëNë stokEssential economics for business
Grasp essential economic concepts applied to the business world. If you are a student on a business or management degree or diploma and taking a one-semester module or short course which includes economics, then this text is written for you. The text covers the core economics that you will need as a business student, but also various business-related...
8 099 LekëNë stok9 types of difficult people
This book is for anyone who has experienced a difficult person at work. Revealing the 9 different types of difficult people, there's a quick quiz so you can work out the personality type you're dealing with, and how to communicate with them effectively. Decode the warning signs through stories of each type Discover practical tools and techniques for...
2 249 LekëNë stokArguing about tastes
Mainstream economics considers individual preferences to be fixed and unchanging. Although psychologists and other social scientists explore how tastes are formed, influenced, and evolve, it is not considered “proper†in orthodox economics to do so. Arguing About Tastes makes the case that economists should abandon the principle that preferences are...
2 699 LekëNë stokOperations strategy
Operations strategy is fundamental to the success of any organisation and a major source of competitive advantage. The text encourages you to explore the key strategic decisions adopted by a wide range of organisations in different sectors, and is ideal for MBA students, upper-level undergraduates, postgraduates and executives.
8 849 LekëNë stokCorporate communication
This popular, market-leading textbook for corporate communication continues to be the authoritative and definitive textbook for students and educators.
6 899 LekëNë stokGrow your business with ai
Who This Book Is ForEntrepreneurs, business leaders, and professionals looking to leverage the power of AI to drive growth and success for their organizations.
5 999 LekëNë stokHbrs 10 must reads for business student
Harvard Business Review has sorted through hundreds of articles and selected only the most essential reading on each topic. Each title includes timeless advice that will be relevant regardless of an everâ€changing business environment.
2 549 LekëNë stokStrategic management
Suitable for undergraduate and postgraduate students of strategy, Strategic Management: From Confrontation to Transformation will help you grow your knowledge and experience of developing and implementing strategy in the real world. Henk W. Volberda is Professor of Strategy & Innovation at the Amsterdam Business School, University of Amsterdam.
8 249 LekëNë stok
